FARMA represents farmers, growers, producers and farmers' market organisers throughout the UK. We are the only organisation in the UK dedicated to supporting the local direct sales sector and driving local foods. [Read more about FARMA]
Welcome to the National Farmers' Retail & Markets Association
JOIN US FOR THE LAP OF HONOUR: Two Days, Four Farm Shops
Tuesday, 16 February 2010 14:52
Tuesday 16 and Wednesday 17 March
Welcome to the first of the FARMA 2010 Spring events. The Lap of Honour is all about packing as in much training, insight and networking opportunities as possible, giving you great value for money with minimum time away from your business.
This is your chance to look in detail at four of this year's FARMA Award winners in just two days: Farmer Copleys (Farm Retailer of the Year), Beadlam Grange (Best New Farm Shop and Environmental winner), Knitsley Farm Shop (Own & Local Award) and Bashall Barn (Best on-farm Retstaurant).
Join us for one venue, one day or both days: 1 venue (half day) £35 + VAT 2 venues (full day) £55 + VAT 2 days or 2 people for full day for £99 +VAT. Call Laura at FARMA on 0845 45 88 420 or email
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for more details or to book.
We begin with a slap up breakfast on Tuesday at Knitsley Farm Shop, Consett, Co Durham. Edward and Rachael Jewson designed and converted the impressive courtyard themselves, and are dedicated to selling their own meat and local products to the extent that very little comes from more than 30 miles away. Own and local is the farm retail gold standard, but how far is it viable, can supply both meet and stimulate demand, and will it work for larger farm shops?
We move on to Beadlam Grange Farm Shop, North Yorkshire, for lunch. It's a place that has to been seen to be believed - with an inspirational barn conversion that really does bring the farm into the shop. There's a wealth of ideas in the making here, from food, to kiddie tractor yards to eco enterprises.
On Wednesday we begin with a visit to Farmer Copleys, West Yorkshire, where owners Rob and Heather Copley have built up an impressive rural enterprise in just seven years. The retail success is in the detail, and there are plenty of ideas here to stimulate thought and discussion. We'll be here for lunch at the new cafe MOO!
Finally, we'll be moving to Bashall Barn in Lancashire. Here is a lesson in how to draw crowds when the local population totals 8... A must for anyone thinking of, or already running, a restaurant or cafe, we will be looking at how to design your eating experience to pitch at different target audiences and price points. The day will end with a delicious three course evening meal in the award-winning restaurant, and the chance to catch up with fellow farm retailers.
Look out for your FARMA Members’ Handbook 2010 in the post this week!
Tuesday, 09 March 2010 10:16
We want members to make the most of their FARMA membership, from bottom-line benefits to training and networking opportunities. The list of services we offer grows every year, which is why we’ve produced a 2010 Members’ Handbook outlining everything available to you.
The Handbook is on its way through the post, and you should receive your copy on Wednesday morning. Inside are all our Spring/Summer events, so take a look now to make sure you don't miss out on anything - including our What makes a Winner tour next week! - then keep it for the rest of the year as an handy reference guide to FARMA benefits.
If you haven’t received anything by the end of the week, please let us know: 0845 45 88 420.
The winners of the 2010 FARMA Awards were announced at the Awards reception at Farm & More on Tuesday 26 January.
Congratulations to everyone who won this year; it is a tremendous achievement and we are very proud of you all! Many thanks also to our sponsors, without whom the awards would not be possible.
Well done also to our runners up whose high standards made the judges' decision so tough this year.
This year's winners are:
Farm Retail of the Year Farmer Copleys, West Yorkshire
Click the Read More link below to see more 2010 Award Winners!
Kiplingcotes Farm at Dalton Holme, Beverley, East Yorkshire, which trades as http://www.threelittlepigsonline.co.uk and at farmers’ markets in the region, is the first farmers’ market stallholder in the UK to earn a ‘Genuine Own’ (GO) badge under the new Verified Producer standard from FARMA.
The verification is based on a professional, independent assessment of the scale of the farming business and its potential output, as well as the overall standard of animal welfare. Kiplingcotes Farm, owned by Jonathan Clarkson, passed with flying colours on all aspects of the inspection.
Jonathan Clarkson said, ‘I was delighted to take part in the producer verification scheme, which was very thorough yet supportive, and I look forward to using the ‘Genuine Own’ badge. I hope that I will be the first of many to use it as it is vital for consumers to be able to trust stallholders – and farmers trading on-line – and know for sure that they are buying foods that genuinely come from our own farms. So far they have had to take our word for it, or take the trouble to come and see us. Now there is a distinctive logo to look out for that only genuine producers will be able to use and which rewards the hard work that takes place on the farm before we come to the market.’
FARMA is encouraging others to take up the scheme from January 2010. Rita Exner, FARMA Secretary commented, ‘Three Little Pigs at Kiplingcotes Farm is a perfect example of the businesses we want to support with the Genuine Own scheme. We have been Certifying farmers’ markets as retail units for some time; this new scheme ensures that customer confidence in farmers’ markets is well-founded and rewards hard-working farmers and growers with a real seal of approval.’
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